Cooked Up Sales

Cooked Up Sales – Another Great Selling Recipe

This is not your typical “how to” sales book.  Learning how to make the moves or come up with a great opening or closing line is not how you build strong and valued business relationships. “Cooked Up Sales” focuses on how to authentically engage with your connection and discover the attitudes, mindset, and commitments required to build powerful, trusting and valued relationships.

In today’s shifting economy, people don’t have time for old school selling tactics and behaviors.  Today, people are looking for professionals who have the resources and the commitment to helping them solve, fix, or discover what is important to them. “Cooked Up Sales” provides readers a clear and concise methodology, while offering the insight and the tools to make strong, lasting, and valued connections.  Successful sellng requires the ability to comfortably and efficiently identify what clients want and need, and how to present and deliver valuable solutions that delight the customer — “Cooked Up Sales” provides that recipe. 

The joy that comes from connecting with people, building long lasting professional relationships, solving problems, and being a valued consultative resource is what really makes effective selling enjoyable.  This book is for people who are interested in learning how to create business relationships, solve problems, connect with your resources and, along the way, enjoy the successes associated with these activities.

Reader comments:

I’m a huge SalesCooke fan.  Am starting my own fanclub!  This book is a fun read and will get you jazzed to get out there and sell.  If you don’t know Dave, you need to!

Emily Ransome Uher, Account Development Manager, Herman Miller

“This is an excellent book to read if you are in a sales management or account executive role within your organization.  I keep the CDs in my car and listen to the 5 minute recipes on my way to business meetings.  Thank you Dave, keep doing what you are doing because it works!

Kimberly Hill, Dallas, TX

“Congratulations David!  Your book, Cooked Up Sales, is a winner.  You have effectively created a very simple to understand, yet powerful sales process for the small business entrepreneur and the early career sales professional.  So many people misunderstand sales, and have no clue how to build a process that works for them, that they keep the failure rate of start-ups needlessly high.  I believe with your book you have helped your readers get past their own fears and doubts about being able to even be successful, into developing the critical processes necessary for their companies to build the performance they only dreamed of the day they opened. Well done!”

Michael D. Goodman, Executive Director,International Sales Pros Association, LLC

“Every entrepreneur and small business owner is selling something and most of us wish we were better at it.  Forget spending thousands of dollars on sales training…Cooked Up Sales gives you all the ingredients you need.  In plain English, Dave explains the entire sales process – everything from how to qualify a prospect to closing a deal and managing the relationship beyond.  Read this book and start selling the right way NOW!”

John Adam Kowalski, CEO/President, Pivot Productions; Executive Producer/Host,The John Adam Show

“Dave is an expert at the business of sales and sales process. Sales executives and business owners are always looking for a leg up on the competition.  Cooked Up Sales delivers that advantage.  It is a quick read full of insightful examples and sales process tips.   Following Dave’s recipes will result in a bountiful sales dinner indeed.”

Andrew Bourne, CEO/Serial Entrepreneur,WayPoint Technologies Inc

“’The Sales Cooke’ does it again! All too often, businessmen and businesswomen are inundated with a plethora of business self help books designed to catch your attention and your pocketbook!  As you know, choices abound with the ‘must have’ strategies and tools all positioned to be THE very best thing to solve all of life’s problems.  Sound familiar?  You bet it does.  Enter ‘The Sales Cooke.’   David Cooke has taken a very straight-forward, non-nonsense approach to Sales and the Sales cycle.  His clever use of analogies is simple, understandable not to mention easy to execute.  Mr. Cooke draws his strength from the school of ‘hard knocks’ thereby providing relevancy for the reader and those serious about trying a simple approach toward Sales.  This is one ‘recipe’ you don’t want to overlook.”

 

Mark Yadach, Chief Operating Office & Partner, The Shenton Group, LLC

“Too many authors try to makes sales more complicated than it really is.  Cooked Up Sales is a refreshing return to basics that provides some excellent insight into managing the sales process, building relationships and understanding your customers.  All of this leads to a roadmap for creating and communicating compelling win-win solutions that get you to “yes”.”

Paul Sim, CEO, Gap View Enterprises